PrestaShop User-Guide

PrestaShop, an e-commerce solution used by more than 40,000 stores, enables you to simply and effectively create a retail website. 

PrestaShop offers a very powerful Back Office system that permits you to manage your store (catalog, purchase history, shipping rates, customers, items in shopping carts ) in real time  Your customers will profit from a user-friendly store styled and customized by you.  

PrestaShop presents a comprehensive, intuitive user administration panel, and gives you more than 200 standard functions that can be adapted or personalized in order to respond to all of your needs. 

This user guide will help you familiarize yourself with all of PrestaShop’s features. You will also be able to efficiently manage your PrestaShop boutique. 

You can post all of your questions directly on our forum, http://www.prestashop.com/forums/

Training

This PrestaShop guide is intended to be a practical companion to the PrestaShop software. If you would like to learn even more, PrestaShop offers three different training sessions. They are available for anyone who wishes to perfect and to master the PrestaShop software.

We offer three various courses, contingent on you needs and expertise: 

If you would like to receive further information and the requirements of participation, please address your training questions to: [email protected]

Connecting to the PrestaShop back-office

At the install process, the PrestaShop installer asked you to change the name of your administration folder, from /admin to something unique to your shop, for security reasons (for instance, /admin789). Use that folder name to access your shop, for instance http://myshop.com/admin789). You will see the login page for your store's control panel.

Enter the e-mail address and password that your registered with when you installed PrestaShop. Click "Log In", and you will be taken to the back-office welcome page, or your store's control panel.


From this step onward, you can begin to configure your store and offer products to your customers.

Discovering and Configuring the PrestaShop Back Office

The PrestaShop Back Office welcome page is made up of three different areas.

Now take your first look at your Back Office, or the "Control Panel." Tabs situated at the top of the window help you navigate within the Back Office.

Managing Your Catalog

The "Catalog" section is accessible by clicking on the tab with the same name. This is where you manage all of your products throughout your PrestaShop e-commerce solution.
The first page under the “Catalog” tab looks like this


In the “Categories” section via the “Add a new subcategory” function you can create different product classifications. This arranges your articles, and helps your customers easily find what they are looking for. All of the categories are subcategories of the welcome page. 

Create a Category

To create a category, fill out this form:
First of all give your category a name then determine if it is “displayed ” or in other words if it will be accessible to your customers or not. For example, you may want to postpone showing a new category to your customers because you have not quite completed it.  If you are creating a subcategory belonging to a category other than the welcome page, choose the category under which it will appear in the drop-down menu “Parent Category.” Click on “Browse” to upload an image from your computer, in order to illustrate your category. 

Search Engine Optimization (SEO) Fields

This information will help you optimize the visibility of your catalog on search engines. 

Once you have finished configuring your categories you can save them while staying on the same page by clicking on the button “Save” or saving and coming back to the previous category by clicking on “Save and Back to Parent Category".
Note: Each of the fields has a flag located to its right, indicating that it can be configured in several languages. For more information on this feature, please see the language management feature. 

Managing and Adding Products in the Catalog

At the bottom of the catalog page, under “Products in this category” you can manage the products in your store. See the screen shot below. Once you have created your category, you will be able to add products by clicking on “ dd a new product ” form with several tabs will appear We will ex plain it step by step.

We begin with the first tab in the form, which enables you to fill out the general information about your products. 

Fill out the general product information


The first thing to complete is the product information. This is the name that will appear in the search results. Next to the field you will find a flag, which enables you to choose the language into which you wish to edit or create the name.

If you don’t want this product to be immediately available or visible to your customers, check the box that says “Disable.”

The “Manufacturer” field enables you to enter the name of the manufacturer of the product. This is an optional field.

Click “create” next to the Manufacturer field to add a new manufacturer, or select from the drop-down menu which one to associate with this product. 

You can add information to better manage your item listing in the fields “Reference”, “Supplier reference”, “EAN13 or JAN”, "UPC" or “Location”.

You can also indicate the size of the final package.

Finally, add the weight in order to calculate the shipping cost of your customer’s orders 

Create a Pack of Products 

You wish to sell a pack of products composed of several items. Example: a computer start-up pack, composed of a CPU, a monitor, and a printer.

You can in this case create a pack and add other products from your catalog to this pack. To do this, check “Pack”. A simple form will appear, with a button. Start typing in the text field to filter through your existing products, and choose the one product to add to the pack. Select it, choose the quantity, and click on the green button to validate your choice.

You can add as many products as you would like to the pack.

You can remove a product from the pack simply by clicking the trashcan icon next to it.

Tip: Packs allow the site administrator to simplify preparing orders. They also allow customers to take advantage of special prices and offers. 

Create a Downloadable Product 

Check the box “Is this a downloadable product?” if you sell downloadable goods, such as mp3s or PDF documents. A form appears:

Setting the Price of a Product  

Set the price that will appear in your store by following the instructions below. 

The final retail price, including the discount taken, will update as you type.

Note: You can fill out the field “retail price with tax” and choose the rate of tax to apply and the field will automatically calculate the pre-tax retail price. The opposite operation is also available. 

Product Availability

This section enables you to manage the availability of your products.

You can also configure the general settings applied to all of your products. The default option is to deny orders, but this can be modified under the “Preferences” or “Products” tabs, discussed further in the Product Configuration section. 

Default Category and Catalog Display  

The default category will be used when an article is filed under several categories.
This serves mainly to clarify which category to use in case your customer arrives at your site from a search engine. The name of the category will appear in the product’s URL. For instance, "telephone" can appear under the category of "brand" (Apple, Samsung, Nokia, etc.) and also under the category of "characteristic" (smartphone, flip-phone, etc.).

Listing Your Product

To improve your product listing as well as increase your store’s visibility we suggest that you carefully fill out the various SEO fields : meta titles, meta descriptions, and keywords and friendly URLs.

To access this information click on the sentence below:

The following fields are shown:

These fields allow you to directly optimize your catalog’s visibility on search engines  

Adding a Product Description

There are two boxes dedicated to filling out a description. The first box enables you to write a short description that will appear in search engines. This field is limited to 400 characters. In the second box, you can write a full description of your product, which will appear directly on your online store. The text editor offers a wide range of options for creating visually attractive descriptions (font, size, text color, etc.).

In the “tags” field, add some terms and keywords that will help your customers easily find what they are looking for.

The “accessories” field gives you the option of choosing relevant products to associate with this product. To suggest a product to your customers, type in the first letters of the product in question, select it, and then click on the green button to the right of the field.

Once you have filled out all this information save your work by clicking on “Save,” after which you will be sent to your catalog’s home page or by clicking on “Save and Stay” to continue working on your product’s presentation When you have saved your work with “save and stay”, some new options will be displayed such as the follwing tabs: “3 Combinations”, “4 Features”, “5 Customization”, “6 Discounts”, “7 Attachments.”

Configuring the Product Image

The second tab, "2 Images", is for including photos on your product page.

Once you have uploaded several images, you can choose to modify the image order by clicking on the arrows in the “position” column and define a different cover image by clicking on the icons under the column “cover image” (see bottom of the screenshot).

Configure Product Attributes

You can add multiple attributes to your products. An attribute is a product variation. For example, the same product can have a different color or a different size. In PrestaShop, we call that a color or size attribute.

To access this feature you must click on the “Attributes and Groups” tab under "Catalog".

Managing attributes and varieties 

To add a group of attributes, or in other words to add a group of variation possibilities (colors, capacity material, etc.), click on “Add attributes group”, fill out the form that appears and save.

To add a choice to the group of attributes that you just created, you must create a specific variation.
Select the attribute group then click on “Add attribute” and fill out the form that appears.