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Fill out the customer’s information and choose a password, at least 5 characters long. Type in the email address and choose the date of birth. Choose whether or not this customer has the right to log in, whether he is subscribed to your newsletter or not, and finally, if he accepts to receive advertisements from your partners. Assign your customer to a group so that he may receive some benefits. We will learn more about groups on the next page.
Consulting a Customer’s Information
In the case that you would like to have more information on a given customer, you can click on the "view" button. You will see this button at the end of the row in the customer's list. The following structure will appear:
The various sections give you some interesting data on the user:
- Customer information, first and last Name, email address, sex, sign-up date, last site visit.
- Information regarding his subscription to the store's newsletter and subscription to ads from partnering companies, his age, date of last update, and whether the account is active or not.
- Private note from the store's employees (ie. you or your team)
- Messages sent be the customer to the store's team.
- The group the customer belongs to
- Summary of customer’s past purchases. Amount spent, type of payment, order status. For more information about each order, click on the button in the "Actions" column.
- His various addresses.
- His available vouchers.
- When your customer is on your site, you can see what he is adding to his cart in real time.
- His previous connection.
Addresses
By clicking on the “Addresses” sub-tab you will have access to the list of your customer’s home addresses. You can edit them at will using the "Edit" button, or delete them.
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Click the "Reset" button to go back to the complete list.
Consulting a Customer’s Information
We now have learned two methods to search for a customer. Now let's see how to consult a customer’s profile.
In the case that you would like to have more information on a given customer, you can click on the "view" button. You will see this button appear after tackling either one of the two previous research methods. The following structure will appear:
The various sections give you some interesting data on the user:
- Customer information, first and last Name, email address, sex, sign-up date, last site visit.
- Information regarding his subscription to the store's newsletter and subscription to ads from partnering companies, his age, date of last update, and whether the account is active or not.
- Private note from the store's employees (ie. you or your team)
- Messages sent be the customer to the store's team.
- The group the customer belongs to
- Summary of customer’s past purchases. Amount spent, type of payment, order status. For more information about each order, click on the button in the "Actions" column.
- His various addresses.
- His available vouchers.
- When your customer is on your site, you can see what he is adding to his cart in real time.
- His previous connection.
Shopping Carts
PrestaShop contains some very powerful marketing features that enable you to see the products that customers are adding to their carts in real time. There are two methods of doing this.
- Consult their carts in detail directly in the customer information file by clicking on the button from the customer profile in the “carts” section.
- Go to the “Carts” sub-tab, under the “Customer” tab. You will see all of the shopping carts that have items in them. For instance, you can filter your results by the date that they were added. You can see the profile of the customers who check your site out, and, if you wish, use this information to improve your commercial performance.
In both cases, you can consult the details of a customer’s shopping cart.
The most important information is presented in the "Cart Summary" section. You can see what products the customer purchased, the price of each item, the quantity they desire, and the total value of their cart.