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PrestaShop, an e-commerce solution used by more than 40,000 stores, allows enables you to simply and effectively create a retail website. 

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  • “Meta title” is the title that will appear on the search engines when a request is made by a customer
  • “Meta description” is a presentation of your site in just a few lines, intended to capture a customer’s interest It will appear in search results
  • “Meta Keywords” are keywords that you must define in order to have your site referenced by search engines. You can enter several of them, separated by commas, as well as expressions, which must be indicated in quotation marks. 
  • The “Friendly URL” allows enables you to rewrite the addresses of your categories as you wish.
    For example, instead of having an address such as
    http://www.mystore.prestashop.com/category.php?id_category=3
    you can have:http://www.mystore.prestashop.com/123-name-of-the-category
    In this case, all you would need to do is indicate in the field marked “Friendly URL” the words that you wish to see appear instead of “name-of-the-category” separated by dashes. 
  • “Groups access” restricts select categories and products from certain shoppers. To see these categories, your shoppers must belong to a user group. Check out the group functions in the Customers tab for more information.  

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We begin with the first tab in the form, which allows enables you to fill out the general information about your products. 

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The first thing to complete is the product information. This is the name that will appear in the search results. Next to the field you will find a flag, which allows enables you to choose the language into which you wish to edit or create the name.

If you don’t want this product to be immediately available or visible to your customers, check the box that says “Disable.”

The “Manufacturer” field “Manufacturer” allows enables you to enter the name of the manufacturer of the product. This is an optional field.

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  • The field “Pre-tax wholesale price” lets you instantly know your wholesale, factory price, and thus compare it to your selling price in order to easily calculate your profit. 
  • In the field “ Pre-tax retail price,” enter the price of your product before taxes.
  • In the field "Tax rule", enter the tax applicable to the product. Choose between the different rates.
    To set the tax rates, check out the Taxes section on page 86. 
  • The field “Retail Price with tax” will display the price of the product with taxes included. You can edit the value, and it will automatically update the "Pre-tax retail price" field according to the tax rule that you chose.
  • The field "Unit price with tax" allows enables to conform to some legislations that require products to be displayed with their unit price.
    For instance, if you are selling a pack of 6 cans of soda, then you should fill this field with the price per can, and indicate "can" in the second field. The description on the same line will update accordingly. The "per" field can take any con, the most frequent ones being "liter", "fl oz", "pound", "kilogram", "gallon", etc.

  • To show that your product is on sale, check the box labeled “Display “on sale” icon on product page and text on product listing.” A logo will appear under the product’s file You can modify this logo by changing the following file: themes/prestashop/img/onsale_fr.gif 

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Product Availability

This section allows enables you to manage the availability of your products.

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  • The "Initial stock" field represents the number of products available. If at this point you have already organized your products attributes and variations (i.e. colors, sizes, etc.), this field will represent all of the quantities of these variations.
  • The "Minimum quantity" field is the minimal number of item that the customer can buy. If set to 1, there is no minimal quantity.
  • The "Additional shipping cost" allows enables you to add per-product shipping cost to the final order.
  • The “Displayed text when in-stock” field allows enables you to display a message to your visitors when your product is in stock. It reassures them that your shop can immediately send them the product by showing for example the words “Item available.”
  • On the contrary, if the item is not in stock, you can choose to allow orders or not using the the "When out of stock" selector.
    If you do allow orders, then you can display a message to your visitors using the "Displayed text when allowed to be back-ordered" field.

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  • “Meta title” is the title that will appear on the search engines when a request is made by a customer
  • “Meta description” is a presentation of the product in just a few lines, intended to capture a customer’s interest. It will appear in search results
  • “Meta keywords” are keywords that you must define in order to have your site referenced by search engines. You can enter several of them, separated by commas, as well as expressions, which must be indicated in quotation marks.
  • The “Friendly URL” allows enables you to rewrite the addresses of your categories as you wish. For example, instead of having an address such as
    http://www.mystore.com/category.php?id_category=3
    you can have:
    http://www.mystore.com/123-name-of-the-category .
    In this case, all you would need to do is indicate in the “Friendly URL” field the words that you wish to see appear instead of “name-of-the-category” separated by dashes.

Adding a Product Description

There are two boxes dedicated to filling out a description. The first box allows enables you to write a short description that will appear in search engines. This field is limited to 400 characters. In the second box, you can write a full description of your product, which will appear directly on your online store. The text editor offers a wide range of options for creating visually attractive descriptions (font, size, text color, etc.).

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The second tab, "2 Images", is for including photos on your product page.

  • To add one or more images to your product click the “Browse” button, then select a photo from your computer to upload.
  • Write a file name in the “Caption” field once you have uploaded the image.
    This is the name that search engines will use to reference your product. You must thus give it a name that corresponds to the product description. This way, your product will appear with ease in search engine results.
  • Check the box that says “Cover” if you want this uploaded image to be used as the default image, and appear automatically on the product page of your shop.  

Once you have uploaded several images, you can choose to modify the image order by clicking on the arrows in the “position” column and define a different cover image by clicking on the icons under the column “cover image” (see bottom of the screenshot).

Configure Product Attributes

You can add multiple attributes to your products. An attribute is a product variation. For example, the same product can have a different color or a different size. In PrestaShop, we call that a color or size attribute.

To access this feature you must click on the “Attributes and Groups” tab under "Catalog". Image Added

Managing attributes and varieties 

To add a group of attributes, or in other words to add a group of variation possibilities (colors, capacity material, etc.), click on “Add attributes group”, fill out the form that appears and save. Image Added

To add a choice to the group of attributes that you just created, you must create a specific variation.
Select the attribute group then click on “Add attribute” and fill out the form that appears.

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