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To create more groups, click the "Add New" button: you will get the following a creation form:.

  • In the "Name" field, indicate the name that you would like to give this group.
  • In the "Discount" reduction, indicate the discount to apply to members of this group, for all of your products.
  • PrestaShop is frequently used in the Business to Business (B2B) sector. Therefore, you can create a group of customers who can buy products without paying the tax. The "Price Display Method" drop-down menu gives you a choice between "tax included" and "tax excluded".
  • Validate your settings by clicking "Save".

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Select "customers" from the drop-down menu and then click "Search".

The results, if any, are then presented as such:.

You can see his ID, his (or her) gender, his e-mail, his birthday, his registration date, the number of times he's ordered, and whether his status is active or not.

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PrestaShop contains some very powerful marketing features that enable you to see the products that customers are adding to their carts in real time. There are two methods of doing ways to achieve this.

  1. Consult their carts in detail directly in the customer information file by clicking on the button from the customer profile in the "carts" section.
  2. Go to the "Carts" sub-tab, under the "Customer" tab. You will see all of the shopping carts that have items in them. For instance, you can filter your results by the date that they were added. You can see the profile of the customers who check your site out, and, if you wish, use this information to improve your commercial performance.

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